Privacy Policy
Your privacy matters to us
Effective Date: January 1, 2025
Last Updated: January 1, 2025
Central Optical (“we,” “us,” or “our”) is committed to protecting the privacy of our patients and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at centralopticalcanarsie.com or visit our store at 909 E 107th St, Brooklyn, NY 11236.
Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, phone number, mailing address, date of birth, and insurance information provided when you schedule an appointment, fill out patient forms, or contact us.
- Health Information: Eye health records, prescriptions, exam results, and treatment history as part of your patient care. This information is protected under HIPAA.
- Website Usage Data: IP address, browser type, pages visited, time spent on pages, and referring URLs collected automatically through cookies and similar technologies.
- Cookies: Small data files placed on your device to improve your browsing experience, remember preferences, and analyze site traffic.
How We Use Your Information
- To provide, maintain, and improve our eye care services
- To schedule and manage appointments
- To process insurance claims and billing
- To communicate with you about your care, appointments, and promotions
- To improve our website and user experience
- To comply with legal obligations and protect our rights
Cookies and Tracking
Our website uses cookies to enhance your experience. When you first visit our site, you will be presented with a cookie consent banner. You may accept or decline non-essential cookies. Essential cookies required for the website to function cannot be disabled. You can manage your cookie preferences at any time through the “Cookie Preferences” link in our website footer.
How We Share Your Information
We do not sell your personal information. We may share your information with:
- Healthcare Providers: Referring physicians and specialists involved in your care
- Insurance Companies: To process claims on your behalf
- Service Providers: Third-party vendors who assist with website hosting, analytics, and business operations, bound by confidentiality agreements
- Legal Requirements: When required by law, court order, or government regulation
HIPAA Compliance
As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA). Your protected health information (PHI) is handled in accordance with federal regulations. A separate Notice of Privacy Practices is available at our office and upon request.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure.
Your Rights
You have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information (subject to legal obligations)
- Opt out of marketing communications
- Manage your cookie preferences
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
Children's Privacy
Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13 through our website. If you believe a child has provided us with personal information online, please contact us so we can delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
- Phone: (718) 257-7700
- Address: 909 E 107th St, Brooklyn, NY 11236
- Email: [email protected]